Handmade & Whimsical Brand Design
ANTI-AI Business Branding for Whimsical Weirdos who want to BUILD a brand identity that helps you to CONNECT with your DREAM clients and STAND OUT in a congested world…
Welcome Dreamer!
I saw your sparkle from a mile away. Your brand deserves its own folklore. . . a place where your people can connect and immerse themselves in your whimsical world.
Take a look at some client work:
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Lady J Oyster Shucker
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Love You More Weddings
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Pink Friday Events
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The Atelier Club - Alexandria French
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Hannah Mueller Photography
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Lady J Oyster Shucker
A Logo is just the
front door to
your world.
Dream. Create.
Transform.
Working with me isn’t a transactional experience. Your identity and how you want to move through the world is celebrated and created into stunning and immersive visuals so you can keep conquering and reaching your dreams.
Here’s what you’re looking for
Brand Alchemy™
✩ Business Branding ✩
Your awakening & Becoming
An artistic design service to awaken and transform your brand into an identity, world and story that will capture the hearts of your fave clients. We include:
Logos
Visual symbols
Storytelling
Illustrations
Campaign/Service Strategy
Visual Identity Development
… and MORE to use across all marketing platforms and uncover the true essence of your business so you can truly connect and stand out.
Let’s talk business!
I work best with folk who care about Authenticity, Handmade & Analog Aesthetics, and working Collaborativelly. Brand Alchemy™ encompasses all that makes our HUMAN EXPERIENCE tangible and celebrated as we build our dream businesses.
Here are my main offerings that will help you to soar. . .
The Brand Awakening
Week
Best for brands who desire COHESIVE CLARITY and have big stories to tell - product launches, rebrands or narrative-driven campaigns
Investment: $3,477
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Pre-project creative direction consult
1 x 2hr deep-dive session (Zoom or in-person if local)
Strategy & moodboard
1 handwritten font, 1 logo emblem, 1 logo icon
7 bespoke illustrations (can include handwritten/hand-created logo’s, illustrated product mockups, character development, brand storytelling spreads, interactive visuals etc.)
Behind-the-scenes process content (great for launch campaigns or BTS content)
Unlimited minor tweaks, 3 full refinements
Final files in multiple formats + usage cheat sheet
The Brand Transformation Month
Best for storytelling-rich brands seeking deep creative partnership and transformation.
Investment: $5,857
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Pre-project creative direction consult
1 x 3hr deep-dive session (Zoom or in-person if local)
Strategy & moodboard
1 month of branding implementation support that occurs weekly and via Instagram
1 handwritten font, 1 logo emblem, 1 logo icon
16 bespoke illustrations (can include illustrated product mockups, character development, brand storytelling spreads, interactive visuals, etc.)
4x personalised client touch-point designs (thank you card, welcome card, etc)
Behind-the-scenes process content (great for launch campaigns or BTS content)
Unlimited minor tweaks, 3 full refinements
• • Final files in multiple formats + usage cheat sheet
PAYMENT PLANS AVAILABLE
✳︎
3 Months
✳︎
6 Months
✳︎
PAYMENT PLANS AVAILABLE ✳︎ 3 Months ✳︎ 6 Months ✳︎
"But Kirsty, will this work for me?"
If you’re a whimsical weirdo, yes!
If you feel disconnected to your brand, yes!
If you want to stand out, yes!
iF YOU’RE TIRED OF BEIGE, YES!
IF YOU BELIEVE IN FAIRIES, YES!
iF YOU WANt a BRAND THAT REPRESENTS YOU, YES!
Take a look at theses GORGEOUS transformations!
The Process:
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Exploration
Step One
Once you’ve picked your Brand Alchemy™ package we choose a date to begin your rebrand journey. A deposit lock in a date to begin a deepdive into your vibe, your brand identity and ideas with a curated questionnaire that pulls everything together.
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Planning
Step Two
We begin with our first design meeting (either online or in person if you live close to me) to work through your questionnaire and map out your visuals, aesthetic, lore and rebrand journey.
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Rapid Drafting
Step Three
I nerd out about your business and brand while drafting initial concept ideas for your logo, brand colours, textures and complimenting illustrations to tell your unique story and bring your dream clients into your world.
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Refining
Step Four
We meet again to review the concepts and initial drafts I’ve created for you, and work through any changes and further ideas to bring your brand identity together.
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Finalising
Step Five
Once you’ve signed off on your Brand Alchemy™ identity, all files are curated and dropped into a file that you can access immediately. Each type of asset is placed in a specific folder for ease of use and downloading. All files created can be used in Canva and other marketing and design softwares.
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lET’S GET TO KNOW EACH OTHER BETTER.
Im Kirsty.
Your resident Fairy Artmother who NEVER uses AI in her business and is so passionate about creating immersive worlds for fellow biz owners who want their marketing to last longer than a doomscroll session…
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I’m on a quest to create whimsical branding for whimsical weirdos, and offer a magical service that opens the portal to their worlds through artful brand design. I’m pushing back against AI by hand-making everything I create for my clients, with their stories, values and mission ALWAYS in mind. Human connection is a powerforce I use in all of my offerings, with collaboration and celebration being the key to a successful relationship.
As a history and folklore FREAK, I bring all my woo woo weirdness to truly reflect the symbolism of each business/fellow entrepreneur weirdo I work with.
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My methods are all about empowering YOU first. When you fully step into your identity as a business owner and decide to authentically build your dream life that’s when the magic happens.
Branding that fully reflects you, your journey, your values, your mission and your why is incredibly powerful and magnetic… bringing your dream clients to your world.
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I’ve been a creative all my life. I’m the weird creative friend who always notices the details that no one else does and then obsesses about them… yep, I’m a true nerd.
I’ve been a professional illustrator for over 5 years, and have had the absolute pleasure of being interviewed by Frankie Magazine, flown to Melbourne to teach 400 Officeworks managers to paint, guided the sketchbook wizards, Etchr, as their brand manager and gained a grant for my first solo exhibition.
Needless to say that I’m an artist through and through, which puts me in a great position to generate visual narratives for businesses who want to truly connect.
I’ve been lucky enough to work with some truly incredible businesses, including Heyscape, to reshape their brand identity and help them soar. Check out client feedback and results throughout this page!
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I love a pint of Guinness, especially if drank in an irish pub singing ballards
Can be frequently found rummaging in the back corners of vintage shops
Pizza is my favourite food… it’s so versatile!
I read everyday, and my choice of book swings between historical non-fiction and full blown romantic fantasy
I can eat 3 boxes of Jaffacakes in one sitting
I ride 20kms a day to work off the pizzas and british snacks
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Okay, I’m going to need to keep refreshing this list because I get to work with some INCREDIBLE whimsical weirdo’s, but here’s my current list:
Vintage egyptologist
Tarot card reader
Clairvoyant
Historians
Historical costume designer
Archaeologists
Sculptural corset maker
Poet
Whimsical florist/flower fairy
Herbalist who has their own apothecary
Perfumer
Aerial performer
Medieval reenactor
A medieval chateau that runs creative retreats
Romantic fantasy writers
LAUFEY! I want to be her merch designer
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Kindness, always: It makes the world a better place
Anti-AI, Pro-Human: Witches not robots
Make Magic: It can be found everywhere
Communication is Key: It’s the only way to connect and move forward
Life is Short: Make it count
About You
You’re already showing up. You’re creating the content. You’re building your business. Staying on top of all the BTS things you need to be doing. You get it.
But your current brand vibe isn’t bringing in your dream clients… you know, the ones who make you wish there were 100 more of them, who you get excited to hear from, who feel like you could be friends IRL and who’s gratitude reflects the amount of energy you’re putting in. You want to truly build a business that makes your heart soar and excited to jump out of bed each morning.
You want something hand made and bespoke to you
You’re feeling a bit disconnected to your business & branding, but don’t know why
You’re not getting aligned clients who share the same vibes
Your vision, values and mission has changed since you started your biz
You’re getting sick of relying on social media to do your marketing
Looking for Merch Design, Licensing and more? I got you!
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² CREATIVE ART DIRECTION
Brand Stewardship & Protection Spells
High-touch art direction support for businesses with stable visual branding but feel overwhelmed when trying to connect with their audience. Hire me to become your Brand Steward - let me put a protection spell on your brand so you don’t get lost… your literal knight in shining armour.
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³ BRAND IDENTITY & STRATEGY
Clarity Readings & Manifestation Charms
1:1 clarity and direction sessions that include brand positioning reviews, visual identity clarity and seasonal campaign direction so you leave knowing exactly what your brand needs next!
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⁴ LICENSING & MERCH DESIGN
Visibility Spells & Connection Potions
Connect with your audience and clients through hand made illustrated merch such as hoodies, t-shirts, tote bags and more…
This bespoke service is designed to help your business stand out and be recognised ‘out in the wild’ so you don’t have to rely on the next Instagram post.
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⁵ EXCITING PROJECTS
Magical Collaborations
Looking for an Illustrator and creative nerd to bring your vision to life? Let’s collaborate on your exciting project!
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Develop the skills to bring MAGIC into your brand with this FREE mini AUDIO course just for YOU!
Running a BUSINESS isn’t for the faint hearted, and neither is‘‘BUILDING A BRAND’’… in this 5-PART MINI COURSE I help you to:
Understand what ‘PERSONAL BRANDING’ actually is
Learn the power of visual aesthetics and HOW to bring them into your business model
Build your confidence with showing up AUTHENTICALLY both online and offline (because being able to do both is important)
How to TRULY stand out in a congested world
Develop the skills to bring MAGIC into your brand
Your course will magically appear in your inbox, along with a handy-dandy checklist give you direct steps to help you to sprinkle your own fairy dust… because your brand IS magic and you deserve to reach your dreams!
FAQs
I get asked these things a lot. Maybe it’s on your mind too?
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I do! We can organise a 3-month or 6-month payment plan, depending on which package you choose!
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It absolutely is. I work with 95% of my clients through online communication and collaboration. If you’re not based in Australia and want to work with me, we can also work with our different timezones… no prob!
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It can take between a week or one month, depending on which package you choose. If you want a faster turnaround there will be an added fee. Just reach out to me and we can work something out!
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I do! I have a mini-audio course called ‘Your Brand is Magic’. It’s designed to help you understand what personal branding is, why it’s important and how to implement my strategies into your workflow… sign up below and you’ll get it sent straight to your inbox!
I also have a podcast which you can listen to as you go about your day.
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If you relate to anything on this website, then I think we’ll get along great! Whimsical weirdos attract whimsical weirdos.
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We can work together on expanding your brand identity… a logo is just the front door to your world.
I offer a collection of extra services such as merch design, creative direction retainer, photoshoot management and more.
Get in touch to chat about options x
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Once you’ve signed off on your Brand Alchemy™ identity, all files are curated and dropped into a file that you can access immediately. Each type of asset is placed in a specific folder for ease of use and downloading. All files created can be used in Canva and other marketing and design softwares.
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Sign up to my newsletter to get regular (most of the time) Field Notes full of musings, inspiration and advice.
I’m also very active on Instagram, so feel free to send me a DM!
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I do believe in fairies, I do, I do…
*I really hope you get that reference*
Handmade Art for Whimsical Brands
Success Stories to Prove You Can Fly Your Freak Flag… let my past clients tell you:
Love you more weddings
“You are SO fucking good at what you do! You helped me to understand what I needed and reminded me of who I am to my core so we could create a Brand that truly reflected me.
Thank you for absolutely everything! Thank you SO much for creating something that speaks to me entirely!”
Lacey’s Place
“We chose you because you were everything we were looking for… beautiful, whimsical art that told a story & made people feel welcomed. We hated the idea of using AI to create a brand for us… When we got all of the final assets it was a feeling we can't even describe.
We felt seen & heard throughout the whole process, when you added in some extra details that you thought seemed very "us" & they were right on the money, you listened & chose perfectly.
We also keep getting asked if we're making merch they can buy!”
Pink Friday Events
“There are not enough words to describe the feeling our branding has given us. We feel so much more professional and knowing that we stand out from all the overused AI is such a good feeling. I know that our clients will connect with us so much more because of our branding.
Hannah Mueller Photography
“I knew I wanted to work with you in some way shape or form! You have such a happy, bubbly, positive personality on and offline, and an ABSOLUTE talent when it comes to art. You’re the complete package!
Your visuals are so unique and incredible, and I wanted that point of difference for my brand.
You offer more than just standard branding and visuals… you went deep into my soul and pulled out all the beautiful things that should be shining though in my business”
Book a Free 1:1 Call
Got any burning questions?
I offer a FREE 30-min Brand Alignment session/reading to:
See where yourblind spots are
Check what your current pain points are actually doing to you biz
Talk through easy to action steps to help you to move forward
Pick a date & time in my calendar and let’s have a chat x
